CNR IMOB 2019 International Furniture Fair Evaluation Meeting was held as of 13.02.2019 on Wednesday in order to make general coordination and evaluation after the fair.
Within the scope of the said meeting; in the following year, it will be appropriate to participate in CNR IMOB International Furniture Fair and the cooperation between our Agency's institutionalization and branding needs will be carried out with the support mechanisms of the Agency.
Due to the fact that the firms of our region have difficulties in finding new markets and marketing problems, it is considered that it would be appropriate to conduct research with a larger lens to the countries in the market research and that information on bilateral cooperation could be realized in order to benefit from public supports.
As a result of the interviews with the sector representatives, it has been reported that in the scope of technical support for the sector, foreign trade and international marketing, e-commerce and commercial English are planned to be planned and the institutional capacity of our firms in this capacity is aimed to be increased. In order to introduce the region, it is evaluated that planning of province based sectoral introductions is aimed at increasing our share in exports by taking part in fairs. It is emphasized that getting technical support on issues such as human resources, sales and marketing, foreign trade and foreign language is of great importance for institutionalization before the preparations of the fair, training and training of the staff before the fair preparations. It is planned to provide institutional coordination in order to conduct country and sectoral progress research and development for countries such as North Africa.
During the meeting, CNRIMOB 2019 Fair Promotional Film was evaluated and the activities aimed to be carried out in the furniture sector in 2019 were discussed and the preliminary preparations for the 2020 fair preparations were planned with the participants.
After the establishment of the Association of Furniture Association in Hatay province, our region was shared with the furniture sector firms to support corporate identity studies and the meeting ended after the opinions and evaluations.
